Overview of health promotion
Health promotion is a core function of any high performing public health system.
The NPHS Health Promotion Directorate draws on International and national best practice models such as Te Pae Māhutonga and the Ottawa Charter.
We are grounded in core health promotion functions including:
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promotion leadership at all levels
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strengthening community action
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supporting and building personal skills for communities as well as our workforce
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influencing public health policy
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supporting and creating healthy environments
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supporting whānau and community-centred services
The Ottawa Charter in the New Zealand context
In New Zealand, the Ottawa Charter’s principles are integrated into health promotion strategies and frameworks, including:
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Te Pae Mahutonga: A model for Māori health promotion that aligns with the Ottawa Charter, focusing on cultural identity, social cohesion, and environmental sustainability.
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TUHA-NZ: A Treaty Understanding of Hauora in Aotearoa-New Zealand, which combines the principles of the Treaty of Waitangi with the Ottawa Charter to guide health promotion efforts.
These frameworks ensure that health promotion in New Zealand is culturally appropriate and effective in addressing the unique needs of its diverse population.
The Health Promotion Directorate uses a comprehensive health promotion approach which is the practice of assessing a range of levers that promote behaviours and environments that support wellbeing and healthy lives. It is a key component of wider public health efforts focused on preventing disease, prolonging life, and maintaining health.
Contact
You can reach us by emailing Health Promotion.